Competitor Monitoring.
Weekly competitor briefs built from pricing-page diffs, feature launches, and G2 review themes, with battlecards that update themselves. The AI employee attaches a source URL to every claim — anything unverifiable is explicitly marked unverified.
How the AI employee does it
(from the Research Analyst playbook)Diff the pricing pages — competitor pages monitored and changes flagged weekly
Sweep launches and reviews — feature announcements and G2 themes summarized
Update the battlecards — sales-facing cards refreshed automatically from the findings
Source every claim — a URL per claim; unverifiable items marked, never asserted
Tools on the job
(official APIs)ExaFirecrawlGoogle SheetsSlack
Full stack on the Research Analyst knowledge base.
Measured by
(the number that matters)Weekly brief delivered with 100% of claims carrying a source URL
Every action logged and reviewable — how trust works here.
Related tasks
(the staff work together)Put this on someone's desk
(alpha)Rae (Ext. 108) handles competitor monitoring as part of the Research Analyst seat — flat from $499/agent/mo, one agent per dedicated machine. Build the staffer.